Some of the thought that goes into the making of adornments.
Among the many jewellery artists who ask to have their work consigned or exhibited at the ‘industrial bling’ gallery, I’m often asked what we look for in an artists work. Those that are chosen have qualities in many aspects of design, market position and materiality that are "aesthetically aligned with industrial bling" such as:
OH+S - Demonstration of skill and adherence to health and safety while making jewellery and a providing a product that has extremely high wear-ability, safety, comfort and longevity.
Position- Evidence that deliberation went into reaching the appropriate price point, market position and demographic and that that demographic is aligned with industrial bling's pursuivant. What demographic is it targeting, with what attire will it be worn and is it appropriate for a gift for an occasion such as birthdays, Mother’s Day or friendship?
Scale and proportion - If a necklace, is it opera length or matinee length or a choker? Is the size of the material strung on it relatable to its length and human scale. If not, why is this length or material chosen.
Consignment - Artist heartily includes a percentage in the retail price for the gallery.
Philosophy- A healthy amount of introspection is evident in the work and artists are fair and kind to industrial bling. Artists have a strong work ethic as well as a playful approach to their self initiated works.
Technique- Beaded necklaces are strung on appropriate gage tigers tail, or an approved equal flexible surgical steel wire with a natural polymer coating.
Presentation - Pieces are neatly presented without straggling threads, kinks, knots or gaps.
Findings and finish- Use of precious metals such as silver or gold findings, properly crimped with silver crimps and crimp covers and ground, sanded and polished where needed.
Materials- Use of gemstones or pearls or hand crafted or vintage beads sourced from ethical, reputable traders
Assemblage- constructed in an interesting, original mathematical or apparently random studied sequence replete with either repetition, symmetry or rhythm.
Rigour in refinement- Artist is transparent about and confident in the iterations and thought process that went into the decision making of materiality, aesthetics and colour.
Colour scheme- Artists employ the " dominant, sub dominant and subordinate" recipe, assigning either a 60, 30 or 10 percentage to each colour.
Create a collection- A body of work around the piece, demonstrating a commitment to the concept, through to other wearable art items .
Theme - Artist provides a story or name of the collection. A collection with wit and humour is preferred, joining our maxim “exactly like nothing else”. Experience has shown that our target audience is motivated to invest when the object has a story and an emotive aspect.
And those are only a few of the qualities that are considered.
I trust this is helpful.
You’re welcome to enquire further. Also considered is the:Breadth of artistry - Is the item meant for sale or to show the direction that the artist is travelling? Is the work perhaps too extreme for current material culture?This too may appear in our gallery for our innovation, exploration and ‘mental experimental’ prototype category.
Warmest regards Suzy Susan Weir MDes industrial bling® 39 Orwell Street Potts Point, NSW Australia
"An artist is not paid for her labor but for her vision." -James Whistler
'exactly like nothing else'
"An artist is not paid for her labor but for her vision." James Whistler